Beginning Sunday, Nov. 21, more than 75,000 Alltel customers joining AT&T* will see a change as AT&T expands its service in Alabama.(1) AT&T is rebranding Alltel to AT&T in Dothan and in Butler, Coffee,Covington, Crenshaw, Geneva and Pike Counties and introducing AT&T's exciting lineup of products and services to these customers just in time for the holiday shopping season.
Since its acquisition of the Alltel wireless assets in Alabama, AT&T has invested significantly to transition the former Alltel network infrastructure to AT&T, with the nation's fastest mobile broadband network. Now that the integration process is complete, Alltel customers in these areas will have access to AT&T's industry-leading portfolio of mobile devices, including iPhone 4®.
The rebranding effort includes sixteen former Alltel retail locations. AT&T will stock store shelves with AT&T handsets and other mobile devices. And Alltel branding will be replaced with AT&T signage in the sixteen locations, which include four company-owned stores and 12 authorized retailer locations.
Trained sales consultants will be available to demonstrate a wide range of advanced wireless products and services. Shoppers can also test the latest smartphones, quick messaging devices, netbooks and tablets. Customers will have the opportunity to learn how to get the most from social networking, manage photos or navigate with GPS on exciting exclusive AT&T devices.
"We're thrilled to welcome former Alltel customers to the AT&T community, and we're confident that they will enjoy a fantastic wireless experience with AT&T," said Joe Larussa, vice president and general manager, AT&T Consumer & Mobility Markets – Gulf States. "We've been working nonstop to upgrade the Alltel network, and today we're proud that customers in this area have access to the fastest mobile broadband network and a wireless network that covers 97 percent of all Americans as well as offers the best international coverage of any U.S. wireless provider — with voice service in more than 220 countries and data service in 200 countries.
"With the launch of mobile broadband service here, we're able to enhance the network experience for all of our customers in this area of Alabama. The initial integration, which we've completed, is just the first step. Our engineers will continue to optimize and enhance the network over the next couple of months. We anticipate this work will improve service for these customers, and it demonstrates our commitment to deliver a great wireless experience across the entire state of Alabama."
Former Alltel consumer wireless customers in this area have the option to receive a brand new AT&T 3G handset, comparable to their existing device at no additional cost.(2) The vast majority of customers choosing free comparable devices are able to keep their existing rate plans, with no additional time commitment required.
"Through investments such as this, we're able to ensure that as many Alabamans as possible remain connected in every way," said Fred McCallum, president, AT&T Alabama. "We're committed to providing our customers unprecedented choice and flexibility in devices, applications and service plans so that they have access to the people, information and entertainment they care about."
Customers also have the opportunity to upgrade their devices for an additional fee and with a new two-year contract, with current AT&T rates and associated data plan. In addition to the benefits for all former Alltel customers joining AT&T in Alabamacustomers choosing an AT&T rate plan will also enjoy A-List with Rollover®, exclusive to AT&T, which offers unlimited calling to up to 10 additional numbers on any network and allows customers to keep their unused Anytime Minutes for up to 12 months.(3)
Customers with questions about the transition process may visit www.att.com/alltel, call (877) 930-9015 or speak with a sales representative at a local retail location.
(1) AT&T is expanding its service in Alabama as a result of its acquisition of wireless assets from Verizon Wireless on June 22, 2010.
(2) Applies only to postpaid customers with a contract. Customers with laptop cards and netbooks may not have a choice of devices, but they are eligible for a comparable new device at no additional charge.
(3) A-List is available only with Individual plans $59.99 and over per month and FamilyTalk plan $89.99 or over per month. Other terms and conditions apply. Unused Rollover Minutes expire after the 12th billing period of the month minutes have been accumulated. Night and Weekend and Mobile to Mobile Minutes not included.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE® magazine.
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